Marcel van Kester joins the Axia sales team

“A horticulturist will always have a good foundation for a position with a breeder.” He is a horticulturalist by trade. His technical cultivation background comes in handy in his new job. Marcel van Kester has been working as a sales/technical advisor for Axia for three weeks. Northwest Europe will be his area. To be precise, Scandinavia, Germany, the United Kingdom, and the Netherlands.

He is looking forward to it. There is a lot of work to be done. Corona has meant that we haven’t been able to travel as much in recent years. That is now again possible, and that is exactly what he is going to do. “I’ve only just started and still have a lot to learn about our breeds. What I have noticed within Axia is that there is a nice drive. By that, I mean that Axia is a specialist in high-tech tomatoes. That focus is nice.”

Marcel had a good start; last week, he spent three days at the Axia booth at HortiContact. “I was able to get to know my colleagues a little better that way. It felt great. HortiContact was the first round of introductions for the growers who were there. I was able to speak with quite a few Dutch and German people.”

Marcel has been able to catch up quickly in a short time. He wants to get off to a good start. He wants to use his experience to win a higher market share for Axia. “There are opportunities. I want to take advantage of them. Breeders make the trade-off in the process to emphasize flavor or production. Axia wants both. On the one hand, of course, it has to be profitable for the grower to grow our varieties, but on the other hand, I’ve noticed that you can win over markets with good taste. That’s a nice combination. I can really relate to that.”

For more information:
Marcel van Kester 
Axia Vegetable Seeds
+31 6 4384 0734 
m.vankester@axiaseeds.com 
www.axiaseeds.com 

Related Blogs

The Gardeners’ Days in Poland

Last weekend The Gardeners’ Days took place in Gołuchów, Poland. Michel de Winter and Kasia Kaczmarek were here to present some of the Axia variaties. This was a two-day event with outstanding scientists, researchers and practitioners from Poland and abroad which answers gave to different questions. The Gardeners’ Days follows the previous years’ tradition – […]

Read more

1st prize for Axia tomato

It’s been a while, but during the tomato week at the Floriade, the fresh produce product assessment of the tomato took place on Thursday the 2nd of June. One of the most important and versatile vegetables. The assessment was done by an expert jury who assessed the extensive selection of shapes, colours, flavors and uses.Visitors […]

Read more

ÖGA Switzerland successful

Last week from June 29 to July 1, the Öga took place in Oeschberg/Koppigen, Switzerland. With more than 400 exhibitors on an area of 12 hectares, this trade fair offers a wide range of equipment, machines, seeds, young and ready-to-use plants. It was a successful fair. Our Sanmaxim and Xanadu varieties are currently doing very […]

Read more
  • This field is for validation purposes and should be left unchanged.